A cairn on a trail marks the path.
Short, specific essays on AI for operators of small and mid-sized businesses. Direct, anti-hype, drawn from real work inside real companies.
44 handouts, four tools, one solo practice.
What AI advisory work actually looks like inside a single solo medical practice — a complete patient handout library, four interactive tools, and the reusable infrastructure that keeps it growing.
What it actually means to run an AI assessment.
"AI Assessment" is becoming one of those phrases that sounds important — but often means very little. The five steps a real one walks through, and what you should walk away with.
How to tell if someone actually knows what they're doing in AI.
There's a lot of confidence in the AI market right now. There's not nearly as much competence. Five filters for telling them apart before you spend.
Start with the problem, not the model.
The companies actually getting value from AI aren't starting with the technology — they're starting with a specific, measurable problem. Why solution-first thinking stalls.